This course is suitable for professionals working in both the finance and other industries where persuasion skills are essential.
Your course director has spent more than 40 years in the banking and financial sector, much of it in a senior managerial/Director role. He is a former Institute of Banking Lecturer, having gained distinctions in the exams. He is a subject matter aspect on all aspects of retail, corporate and global banking, including risk management and regulatory compliance. He has lectured extensively to both leading global financial institutions and to smaller bespoke specialists. He has delivered extensive programmes in all parts of the world including the USA, Europe, MENA, Africa and Hong Kong. He is currently an accredited Master Trainer at the world’s biggest global bank.
You will often hear it said by senior colleagues that the key to being an effective influencer is to ask “can you make things happen” and do you possess some ability to persuade people to take certain actions or accept decisions, even if they’re controversial. It is tempting at times of frustration to say “no, that’s not me” but there are two crucial points to remember. Firstly, we all get our people skills in arrears and it is only through practice and experience that we improve because we learn by our mistakes. Secondly, outside of the work environment, we all use skill and persuasion highly effectively and without even thinking about it. Some of us are naturally better than others but if we actually had no persuasion skills, none of us would meet partners, raise a family or be able to organise social events. So we all have the necessary “x” factor, its transferring it into a work environment that seems to be the real barrier for most of us.
Many people regard the “art of persuasion” as a difficult skill set to master — but it most certainly is not and it doesn’t have to be. Practice and experience followed by practice and experience are the key.
This workshop style course has been designed to meet the needs of professionals who need to build relationships within their organisation in order to get colleagues on side and for those in a sales or account management role who are dealing with potentially difficult customers or situations. It will help you bring people around to your way of thinking, reducing resistance to new ideas and eliminating conflict. You will learn how to build rapport more easily by utilising appropriate communication styles and practise persuasion techniques for dealing with difficult people and situations.
Exercise: Persuading members of the group to do business with you in just one minute
Exercise: Persuading a best friend to lend you their new dream sports car when they secretly think you are a reckless driver.
Exercise: Getting a car fixed by a lazy and indifferent mechanic at the best price, when you are desperate to continue an urgent journey.
Exercise: Persuading your boss to allocate the pay and rations pool more fairly than just you and them.
Example: Getting a colleague to lend you a member of staff who you really need, when they know you have a reputation for over resourcing your area.
Exercise: Picking an object at random in the room, persuade the rest of us to buy it from you in a minute or less
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