Valuing A Business

£625.00 +VAT


Valuing A Business Course Objectives:

Participants will:

  • Be introduced to major valuation principles
  • Get an overview of the accounting approach with the accounting measure of performance and value, and the problems involved with “operative accounting”
  • Have explained to them accounting valuation metrics with net asset valuations and dividend-based models, as well as the application of earnings-based multiples
  • Gain an understanding of the comparable company valuation issues, and ascertain whether comparability is achievable
  • Be taught about how to calculate the cost of capital including assessing the cost of debt and calculating the cost of equity
  • Experience the use of the cash flow approach to valuation

This course can also be presented in-house via live webinar.

Background of the trainer:

The trainer has over 40 years of City experience, encompassing banking, investment banking, M&A, and corporate finance at Citicorp, early stage investment, and corporate advisory work. He is a director of several companies and chairman of a fast-growing software company quoted on AIM. 

Besides having been a visiting lecturer at the City of London (now Cass) Business School, he has 20 years’ experience of delivering in-house training to leading banks and investment banks in the UK, Europe, Africa, Asia and the USA, and public courses in UK, Europe and Asia covering M&A, company valuation, investment banking, corporate finance and credit analysis.

Valuing A Business Course Content:

Valuation Principles

  • Value to whom?
  • Price and intrinsic value
  • The risk / return trade off
  • Strategic risk

The Accounting Approach

  • Accounting measures of performance and value
  • Problems of the accounting approach
    • Are profits relevant?
    • GAAP vs IFRS
  • Creative accounting
    • How to find it
    • Recent examples

Review: Was the near collapse of Quindell inevitable?

Accounting Valuation Metrics

  • Asset and net asset valuations
  • Dividend-based models
    • Dividend yield
    • Dividend discounting
  • Application and drawbacks of dividend models
  • Earnings-based
    • Price / earnings ratios
    • P/E strengths and weaknesses
    • PEG ratios
    • Enterprise value

Exercise: Valuation of a business using different metrics

Comparable Company Valuation Issues

  • Is the comparability achievable?
    • Accounting principles
    • Averages, medians, outlines
    • Listed vs private
  • Sustainability of earnings
  • Business model flexibility

Exercise: Project Oxford, using comparable company techniques to value a company for acquisition

Calculating the Cost of Capital

  • Assessing the cost of debt
  • Calculating the cost of equity
    • The risk free rate
    • Equity premium
    • Beta
  • The weighted average cost of capital
    • The flaws in the capital asset pricing model
    • Alternative approaches

Exercise: Calculating the cost of equity and the weighted average cost of capital

The Cash Flow Approach to Valuation

  • The time value of money
  • Calculating the discount rate
  • Forecasting free cash flow
    • Calculating FCF
    • Identifying value drivers
  • Terminal value

Exercise: Discounting free cash flow to arrive at a value per share

Exercise: Project Media. Using an Excel spreadsheet and given assumptions to arrive at a value of a company that is an acquisition target

Project Media II. Varying inputs, in particular the debt / equity mix of the acquisition financing, to consider the maximum price that could be paid for the target

Valuing A Business Course Summary:

Valuation of a business, whether in the context of investment or M&A, is central to the negotiation of a transaction.  Methods of valuation vary and a fundamental difference exists between the accounting and cash-based approaches.

The Valuing A Business course covers the topics of the financial ratios used in comparable company valuation, creative accounting, and the cost of capital, forecasting and discounting free cash flow.  Exercises include the use of an Excel spreadsheet as input to valuing a business and, accordingly, attendees are requested to bring a laptop to the course.


What our clients are saying about the course

 “Real world anecdotes & experiences”

 “Good Presenter”

“Good exercises and notes, a lot of details covered”

“The trainer was highly qualified and with proper teaching skills”

“Good theory followed by practical application”

“Interesting, good amount of cover on valuation methods”


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5-6 participants – 20% discount,7-8 participants – 25% discount,Over 9 participants – 30% discount


17 May 2018, 24 October 2018